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Recent Articles & Book Chapters


Rouse, W.B., Johns, M.M.E., & Curran, J.W. (2024). “Well-Being in a Digital Age,” in C. Stephanidis & G. Salvendy, Eds., Human Computer Interaction: HCI Application Domains. Boca Raton, FL: CRC Press.

Tolk, A., Rouse, W.B., Pires, B.S.,  Cline, J.C, Diallo, S.Y., Sybil A. Russell, S.A. (2023). Applicability of Artificial Societies to Evaluate Health Care Policies, Simulation in Healthcare. DOI: 10.1097/SIH.0000000000000718


Zember, C., Verma, D. & Rouse, W.B. (2022). Sun Tzu, competition with China and the art of acquisition. Breaking Defense, https://breakingdefense.com/2022/12/sun-tzu-competition-with-china-and-the-art-of-acquisition/, December 15.

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Rouse, W.B., & McBride, D.K., (2022). Assistive Technologies for Disabled and Older Adults: Models of Use Cases, Market Economics, and Business Cases. In A. Madni & N. Augustine, Eds., Handbook of Model-Based Systems Engineering. Berlin: Springer.


Rouse, W.B., & McBride, D.K., (2021). Cost/Benefit Analysis for Human Systems Investments: Predicting and Trading Off Economic and Non-Economic Impacts of Human Factors & Ergonomics, In W. Karwowski & G. Salvendy, Eds., Handbook of Human Factors & Ergonomics (5th Edition), New York: Wiley

Rouse, W.B. (2020). AI as system engineering: Augmented intelligence for systems engineers. Insight, 23 (1), 54-56.

Rouse, W.B. (2020). Understanding the complexity of health. Journal of Systems Research and Behavioral Science. Special Issue on Systemic Approaches to Patient-Centered Care, 38 (2), 197-203.

Vasudevan, S., Rouse, W.B., et al. (2020). Recent advances in systems and network medicine: Meeting report from the First International Conference in Systems and Network Medicine. Journal of Systems Medicine, 3(1), 22–35.

Liu, C. Rouse, W.B., & Belanger, D. (2020). Understanding risks and opportunities of autonomous vehicle technology adoption through systems dynamic scenario modeling – The American insurance industry. I​EEE Systems Journal, 14 (1), 1365-1374, doi:  10.1109/JSYST.2019. 2913647.

Rouse, W.B., Naylor, M.D., Yu, Zhongyuan, Pennock, M.P., Hirschman, K.B., Pauly, M.V., & Pepe, K.P. (2019). Policy flight simulators: Accelerating decisions to adopt evidence-based health interventions. Journal of Healthcare Management, 64 (4).

Rouse, W.B., Johns, M.M.E., & Pepe, K. (2019). Service supply chains for population health: Overcoming fragmentation of service delivery ecosystems, Journal of Learning Health Systems, 3 (2), https://doi.org/10.1002/lrh2.10186.

Rouse, W.B., & McBride, D.K. (2019). A systems pproach to assistuive technologies for disabled and older adults. The Bridge, 49 (1), 32-38.

Borner, K. Rouse, W.B., Trunfio, P., & Stanley, H.E., (2018). Forecasting innovations in science, technology, and education. Proceedings of the National Academy of Sciences, 115 (50), 12573-12581.

Rouse, W.B., Lombardi, J.V, & Craig, D.D. (2018). Modeling research universities: Predicting probable futures of public vs. private and large vs. small research universities. Proceedings of the National Academy of Sciences, 115 (50), 12582-12589.

Madhavan, G., Phelps, C.E., Rouse, W.B., & Rappuoli, R. (2018). A vision for a systems architecture to integrate and transform population health.  Proceedings of the National Academy of Sciences, 115 (50), 12595-12602.

Rouse, W.B., & Spohrer, J.C. (2018). Automating versus augmenting intelligence. Journal of Enterprise Transformation, https://doi.org/10.1080/19488289.2018.1424059.

Pennock, M.J., Yu, Z., Hirschman, K.B., Pepe, K.P., Pauly, M.V., Naylor, M.D., & Rouse, W.B. (2018). Developing a policy flight simulator to facilitate the adoption of an evidence-based intervention, IEEE Journal of Translational Engineering in Health and Medicine, 6 (1), 1-12.

Hybertson, D., Hailegiorghis, M.,  Griesi, K., Soeder, B., & Rouse, W.B. (2018). Evidence-based systems engineering. Journal of Systems Engineering, 21 (3), 243-258..

Liu, C., Rouse, W.B., & Hanawalt, E. (2018). Adoption of powertrain technologies in automobiles:  A system dynamics model of technology diffusion in the American market. IEEE Transactions on Vehicular Technology, 67 (7), 5621-5634.

Pennock, M.J., Bodner, D.A., & Rouse, W.B. (2018). Lessons learned from evaluating an enterprise modeling methodology. IEEE Systems Journal, 12 (2), 1219-1229.

Hanawalt, E., & Rouse, W.B. (2017). Assessing location attractiveness for manufacturing automobiles, Journal of Industrial Engineering and Management, 10 (3), 73-89.

Rouse, W.B., Johns, M.M.E., & Pepe, K. M. (2017). Learning In the healthcare enterprise.  Journal of Learning Health Systems, 1 (4), https://doi.org/10.1002/lrh2.10024.

Yu, Z., Rouse, W.B., Serban, N., & Veral, E. (2016). A data-rich agent-based decision support model for hospital consolidation. Journal of Enterprise Transformation, 6 (3/4), 136-161.

McCarthy, N., Serban, N., & Rouse, W.B. (2016).  A multidimensional approach to understanding the value deficiencies that drive enterprise transformation. Journal of Enterprise Transformation, 6 (1), 1-22.

​Pennock, M.J., & Rouse, W.B. (2016). The epistemology of enterprises. Systems Engineering, 19 (1), 24-43.

Rouse, W.B., Pennock, M.J., Oghbaie, M., & Liu, C. (2016). Interactive visualizations for decision support: Application of Rasmussen’s abstraction-aggregation hierarchy. Journal of Applied Ergonomics, 47, in press.

McCarthy, N., Rouse, W.B., & Serban, N. (2015).  Disentangling competitive advantage and superior performance and their roles in enterprise transformation. Journal of Enterprise Transformation, 5 (2), 113-140.    

Liu, C., Rouse, W.B., & Yu, X. (2015). When transformation fails: Twelve case studies in the automobile industry. Journal of Enterprise Transformation, 5 (2), 71-112.

Liu, C., & Rouse, W.B. (2015). Ten years of top ten tech cars: An analysis. IEEE Spectrum, April.

Rouse, W.B., & Sage, A.P. (2014). Design of multi-disciplinary publications in both traditional and online forms. Information · Knowledge · Systems Management, 12 (3/4), 169-171.

Rouse, W.B. (2014). Human interaction with policy flight simulators. Journal of Applied Ergonomics, 45 (1), 72-77.

Yu, X., Serban, N., & Rouse, W.B. (2013). The demographics of change: Enterprise characteristics and behaviors that influence enterprise transformation. Journal of Enterprise Transformation, 3 (4), 285-306.

Basole, R.C., Bodner, D.A, & Rouse, W.B. (2013). Healthcare management through organizational simulation.  Decision Support Systems, 55 (2), 552-563.

Basole, R.C., Seuss, C.D., & Rouse, W.B. (2013). IT innovation adoption by enterprises: Knowledge discovery through text analytics. Decision Support Systems, 54 (2), 1044-1054.

Rouse, W.B. (2013). Coping with complexity. TechNews, 17 (1), 22.

Gardner, D., Fehskens, L., Naidu, M., Rouse, W.B., & Ross, J. (2012). Point-Counterpoint: Enterprise architecture and enterprise transformation as related but distinct concepts. Journal of Enterprise Transformation, 2 (4), 283-294.

Park, H., Clear, T., Rouse, W.B., Basole, R.C., Braunstein, M.L., Brigham, K.L., & Cunningham, L. (2012).  Multi-level simulations of health delivery systems. A prospective tool for policy, strategy, planning and management. Journal of Service Science, 4 (3), 253-268.

Basole, R.C., Braunstein, M.L., & Rouse, W.B. (2012). Enterprise transformation through mobile ICT: A framework and case study in healthcare. Journal of Enterprise Transformation, 2 (2), 130-156.

Rouse, W.B., & Serban, N. (2011). Understanding change in complex socio-technical systems: An exploration of causality, complexity and modeling.  Information · Knowledge · Systems Management, 10, 25-49.

Yu, X., Rouse, W.B., & Serban, N. (2011). A computational theory of enterprise transformation. Systems Engineering, 14 (4), 441-454. 

Basole, R.C., Rouse, W.B., McGinnis, L.F., Bodner, D.A., & Kessler, W.C. (2011). Models of complex enterprise networks. Journal of Enterprise Transformation, 1 (3), 208-230.

Rouse, W.B. (2011). Necessary competencies for transforming an enterprise, Journal of Enterprise Transformation, 1 (1), 71-92.

Hanawalt, E.S., & Rouse, W.B. (2010). Car wars: Factors underlying the success or failure of new car programs, Systems Engineering, 13 (4), 389-404.

Rouse, W.B. (2010). Impacts of healthcare price controls: Potential unintended consequences of firms’ responses to price policies, IEEE Systems Journal, 4 (1), 34-38.

Rouse, W.B. (2009). Engineering Perspectives on Healthcare Delivery: Can We Afford Technological Innovation in Healthcare? Journal of Systems Research and Behavioral Science, 26, 573-582.

Rouse, W.B. (2008). Healthcare as a complex adaptive system: Implications for design and management. The Bridge, 38 (1), 17-25.

Basole, R.C., & Rouse, W.B. (2008). Complexity of service value networks: Conceptualization and empirical investigation. IBM Systems Journal, 47, (1), 53-70.

Rouse, W.B. (2007). Complex engineered, organizational & natural systems. Systems Engineering, 10 (3), 260-271.

Rouse, W.B., & Baba, M. (2006). Enterprise transformation. Communications of the ACM, 49 (7), 66-72.

Rouse, W.B. (2005). A theory of enterprise transformation, Systems Engineering, 8 (4), 279-295.

Rouse, W.B. (2005). Enterprises as systems: Essential challenges and approaches to transformation. Systems Engineering, 8 (2), 138-150.

Rouse, W.B. (2004). Embracing the enterprise. Industrial Engineer, March, 31-35. (Reprinted from Engineering Enterprise, 1 (4), 2003).

Bodner, D., & Rouse, W.B. (2007). Understanding R&D value creation with organizational simulation, Systems Engineering, 10 (1), 64-82.

Rouse, W.B., & Boff, K.R. (2004). Value-centered R&D organizations: Ten principles for characterizing, assessing & managing value. Systems Engineering, 7 (2), 167-185.

Rouse, W.B. (2003). Engineering complex systems. IEEE Transactions on Systems, Man, and Cybernetics – Part C, 33 (2), 154-156.

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